Move over, Millennials. There’s a new demographic in town—the Linksters.
Born after 2002 (and not millennial), the Linksters are also known as Generation Z. According to the article, “What Comes After Millennials? Meet the Generation Known as the ‘Linksters,’” the Linksters are named as such because they are “linked into technology from day one,” as opposed to the millennials, who were roughly born between 1981-2002. Representing about 18% of the world’s population, the Linksters are the first generation born right into technology such as smart phones, apps, social media. They prefer texting rather than talking, and will probably never know what it’s like to not be able to find an immediate answer to a question on their phone.
What will this mean for the world of work? As workers, the Linksters will most likely be the most technologically savvy of any generation in the workforce. They will know how to navigate apps and smart phones with ease, and will probably be quicker to learn and adapt to the latest technological advances, both professionally and personally. They might be faster to adopt a digital nomadic lifestyle, one that was created by their predecessors, the millennials.
The Linksters might also be the first generation that fully foregoes having just one full-time job. After all, with so many flexible work options available, the Linksters might have a mix of part-time jobs, a full-time job along with a side gig, or most likely, a few freelance gigs to help support themselves.
It will be interesting to see what becomes of the Linksters as they grow up and venture out into the workforce. One thing is for certain: they will look for new ways to take the workplace to the next level.
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